Lamb bringing Aussies together

SAM Kekovich or the ‘Lambassador’ as he is commonly known, is the traditional face of the yearly Australian Lamb ad, seen here in the 2024 version (left), who also made an appearance at Sheepvention in 2022 cooking up snags for attendees (right) – pictured with Greg Allan Farm Machinery owner, Greg Allan. Photos: SUPPLIED / MARK RABICH.

By Admin

January 13, 2024 | 4:00 PM

THE annual summer Australia Lamb advertisement has returned for 2024 highlighting that nothing bridges the “generation gap” and brings people together quite like Aussie lamb.

Ex-AFL premiership player and media personality, Sam Kekovich, is the face of the ad and has long been promoting Australian lamb across the region.